SANJAY JAIN JALAN DISTRIBUTORS, GORAKHPUR
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SANJAY JAIN |
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EDUCATION: I did my schooling in Gorakhpur and graduated as a Bachelor of
Science-Bio following it up with a diploma course in computers.
NATIVE VILLAGE: Ratangarh, Rajasthan. I have been visiting the state
regularly, but have gone to my native village just once.
ENTRY INTO BUSINESS: After completing my studies, I decided not to join my
father's foodgrain business. Since I had a diploma in computers, I was
interested in this subject and decided to start a business in it.
MARWARI INFLUENCE: Marwaris believe in long-term relationships and are very
customer-centric in their dealings. They are a non-violent lot, but are also
very emotional. They are also very cautious by nature and avoid getting into
business, which involves cheating or will result in loss.
PRECIOUS MEMORIES: Times spent with family during festivals are a highlight
of my life.
ADVANTAGES OF BEING A MARWARI: Like most Marwaris, I too have inherited the
passion to be committed to my customers. A lot of other trading tricks and
business management skills are handed down by the family.
AND DISADVANTAGES: Marwaris do not like changes in their business. They are
too conservative and prefer working in a traditional fashion.
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