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63 lakh PCs sold in India last fiscal: MAIT
 
Demand from telecom, banking, education, BPO/ITeS and e-governance were the major growth drivers
 
DQC NEWS BUREAU
 
Monday, August 20, 2007

 

The Manufacturers' Association for Infor-mation Technology (MAIT) announced its industry performance review for fiscal 2006-07 that states the total PC sales between April 2006 and March 2007, with desktop computer and notebooks taken together, were 6.34 million units, registering a growth of 26 percent over the previous year.

PC sales are projected to touch eight million units in 2007-08, given the strong macroeconomic conditions and positive buying sentiment in the market, led by demand from various industry verticals.

Demand was highest from the telecom, banking and financial service sectors; education and BPO/ITeS; and rose also on account of e-governance initiatives of the union and state governments. Further, significant consumption of PCs in the small and medium enterprises (SMEs) contributed to the industry growth and consumption in the home market also remained buoyant.

Commenting on the need for a strong domestic IT market to strengthen India's hardware manufacturing industry, Vinnie Mehta, Executive Director, MAIT said, “Domestic demand is likely to gain further momentum in 2007, which has been declared the 'Year of Broadband'.

Emphasizing the need for robust infrastructure to boost manufacturing process, Mukul Singhal, President, MAIT added, “A strong infrastructure base, reliable power, and a logistics and transportation infrastructure is the need of the hour.”

Desktop
The North followed by the West led the desktop consumption accounting for 31 percent and 27 percent of the market, respectively. Sales in the North grew by 59 percent, while in West it grew by five percent over 2006-07. Desktop consumption in the East increased by 53 percent accounting for 18 percent of the market. The southern states witnessed a decline of 12 percent in desktop sales, and accounted for 24 percent of the market.

Multinational brands accounted for 39 percent of the total desktop market in 2006-07, registering a growth of  33 percent over the 35 percent
share last year. The proportion of Indian brands fell from 28 percent to 23 percent. Assembled PCs and unbranded systems witnessed a growth of over 22 percent accounting for 38 percent of total PC sales in 2006-07.

The business segment accounted for 74 percent of sales, registering an 18 percent growth on YoY basis. While sales to factory locations and SMEs were poor, sales to the large establishments witnessed a robust growth of  69 percent. E-governance activities led to 126 percent increase in government consumption of PCs. Household consumption of desktops grew by 23 percent, accounting for 26 percent of the total desktop market, with sales crossing 1.40 million units.

The metros accounted for 32 percent of the total desktops purchased with 15 percent growth in consumption. Desktop purchase in B-class cities accounted for eight percent, witnessing a decline of 26 percent. In smaller towns, PC purchases increased by 33 percent to account for 60 percent of the total PCs sold. Smaller towns accounted for 54 percent of the market in the last fiscal.

Notebook
Notebook sales recorded a high growth of 97 percent. Consumption of notebooks by the business segment grew by 41 percent. Consumption of notebooks in households grew fivefold accounting for more than the fifth of total notebooks market.

Server
Servers registered a growth of one percent over the last FY, making for a compound annual growth rate (CAGR) of 12 percent over the last five years.

Server sales declined by five percent in metros and by 53 percent in the class INext four cities (Bangalore, Hyderabad, Ahmedabad, Pune). It grew by 23 percent in the smaller cities across the country.

Peripherals
Overall printer sales that stood 1.49 million units, declined by one percent during 2006-07. Printer sales are estimated to cross 1.8 million units in
2007-08.

DQC NEWS BUREAU

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