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Banking on back up software market
 
Chennai's Vembu Technologies is all set to launch a professional edition of back up software in the Indian market
 

 
Monday, March 03, 2008

 

N R Sethuraman

Chennai
March 28th, 2008

Online storage provider Vembu Technologies has proposed to launch a professional edition of back up software in the Indian market, and it is also working on signing few distributors and resellers for this purpose.

"We have already signed up few resellers in Bangalore and Kolkata, and are planning to add more channel partners. Discussions are on with various value-added resellers, and we will focus on both small and medium business customers for this product," informed Sekar Vembu, Director Vembu Technologies.

"The service providers (SPs) use our software and provide backup services in their own datacenters. They give online back up services to their customers as well," said Sekar.

Talking about the Indian scenario in providing online storage, he feels that the broadband penetration needs to be more aggressive. "I think it will take time for the Indian market to catch on to the services like SaaS, online backup, etc as these are all data-intensive things. So packing up things and putting them through Internet needs good bandwidth. Presently, the Internet connectivity to the SMBs are not up to the mark and the available bandwidth is also expensive," he asserted. Secondly, he feels that the Indian SMBs haven't matured enough to backup their data in the remote place and outsourcing their services to a service provider will take much more time. "Once the bandwidth cost becomes cheap and SMB customers begin to outsource their backup activities, we would like to focus in India for the online back up software. The cost of setting up a datacenter and maintaining it, is very costly in India. That is why we have come up with the professional edition software especially for the Indian market through which most of the SMB customers would benefit," said Sekar.

He informed that keeping the Indian market in mind, the professional edition has been priced very competitively to attract the SMB customers and licensing models would be introduced for the resellers benefit.

The company is also planning to tie-up with Amazon.com, who are providing storage as a utility service and bring them to India. "Anyone can store as much as they want in Amazon's datacenter and pay for the utility alone according to both bandwidth use and storage use, which needs no capital investment for setting up a datacenter and maintaining it. Being in India, it would be easy for us to integrate ourselves with Amazon and we are studying the economical aspects of that," Sekar said.

An interesting fact about Vembu is that it doesn't have any other presence outside India and total operations are controlled from the only office in Chennai. Without any presence in US, Vembu Technologies has almost 70 percent of the clients in USA and Canada.

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