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NEW DELHI
SEPTEMBER 28, 2006
Cricket player and the brand ambassador for the Xbox 360 in India, Yuvraj
Singh has inaugurated the first Xbox 360 Flagship Store in India at the Grand
Mall in Gurgaon.
Spread over an area of 500 acres, the all new Xbox 360 Flagship Store is
equipped with the best-of-breed games on the Xbox 360 console which will enable
gamers to experience the mind-blowing Xbox 360 console as well as buy the
console with the relevant accessories in a comfortable retail environment.
The store will have interactive displays that will enable gamers to get a
first hand feel of the Xbox 360 console.
Elaborating on the Xbox 360 Flagship Store, Mohit Anand, Country Manager,
Microsoft Entertainment and Devices Division, India said “The consumer
euphoria around Xbox 360 is unprecedented, going by the huge customer demand we
are confident that the product will be a definite sell-out. And now with our
first Xbox 360 Flagship Store we seek to provide gamers an opportunity to
test-drive the exhilarating games on Xbox 360 as they get ready to purchase
their own Xbox 360 console.”
Speaking on the occasion, Yuvraj Singh said “This is indeed a proud moment
for me as the Xbox 360 brand ambassador to be inaugurating the first of its kind
Xbox 360 store in the country. I am sure gamers will enjoy this new retail
format which lets them get their hand dirty on the console and try out all the
exciting games that can be played on Xbox 360.”
The Xbox 360 will also be available across Microsoft's 1200 strong retail
network across top 7 cities in the country including New Delhi, Mumbai,
Bangalore, Chennai, Hyderabad, Kolkata and Pune. It will be available at two
price points, the Xbox 360 Core System at an ERP of Rs 19,990 + taxes and the
Xbox 360 System at an ERP of Rs 23,990 + taxes.
Along with Yuvraj Singh, Bollywood actor Akshay Kumar is also the Brand
Ambassador for Xbox 360 in India. Page(s) 1
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