NELSON JOHNY

DALLAS, TEXAS
June 9, 2006

PTC, the Product Development Company, demonstrated the new and powerful integration between its Pro/Engineer design solution and Mathcad engineering calculation software at the 2006 PTC/USER World Conference in Dallas. The 17th episode of the annual conference this year saw a record attendance of nearly 2000 customer participants.

The first generally available integration between Pro/E and Mathcad is scheduled for release in mid-August, in the Pro/ENGINEER Wildfire 3.0 M030 maintenance release. This integration helps PTC expand its computer-aided design, manufacturing and engineering (CAD/CAM/CAE) suite of solutions with unique predictive engineering capabilities that help customers deliver optimized products more rapidly, with higher quality and improved knowledge capture. "Our customers face mounting pressure to deliver better products faster and at a lower cost," said Jim Heppelmann, Executive VP and Chief Product Officer, PTC. "We have responded to this challenge by delivering industry-leading solutions that automate key product development processes. With an integration between Pro/E and Mathcad, customers will be able to take advantage of innovative new capabilities that help automate the upfront engineering process, which is typically disconnected, manual and error-prone," he added.

The integration between Mathcad and Pro/E is a bi-directional link between the two applications. Users of these solutions can easily associate any Mathcad file with a Pro/E part or assembly using the analysis feature in Pro/E. Critical values calculated in Mathcad can be mapped to parameters and dimensions in the CAD model to drive the geometric design. Parameters from a Pro/E model can also be input into Mathcad for downstream engineering design calculations. The integration offers dynamic updates to calculations and the CAD drawing when parameters are changed. Additionally, Mathcad-driven Pro/E designs can now be validated using Pro/E Mechanica structural, thermal, fatigue and mechanism analysis solutions.

Incidentally. PTC has great expectations and plans for the Indian market. “The transition of the CAD usage from 2D to 3D is really hot in India, and we will surely want to make the most of it," said Richard Harrision, President and CEO, PTC, in an exclusive interview with CyberMedia during the PTC/User World conference here in Dallas.

"India is a fast developing market and we do realize the importance of our presence in this market," he added. According to him, PTC's Indian operation is more of a back office for all the product development services that we offer. About 25 percent of the company's revenue comes from services. "I am hopeful of India becoming a good customer base for all our product with all the fast paced development that is happening in India," he opined.

PTC India also contributed in a significant way to the development activities of the PTC's products enhancements. PTC has about 1200 personnel employed only on the research and development part of the company. A significant part of it is in India. The company is closely watching some of the new development in the field of manufacturing and is poised to making appropriate investment in the future.

Currently, most of PTCs business comes from the automotive and engineering business in the country and these are mostly handled directly by the company. According to Richard, PTC will strive to get more of channel partner involvement in doing business in a vast country like India. "The worldwide business through channel has been only around 20 percent of the revenue. We want to increase this to at least 25 percent in the next one year. We are hoping to do the same in India also," he added.

Richard was very impressed with the literacy level in most parts of India. He, however, questioned its pace of development until recently. According to him, a country with so much of literate resources should have grown much faster. He also offered to make India a part of the initiatives of PTC targeted at educational institutes. About three million copies of Pro/Engineer were distributed as student version for the young generation to get acquainted with 3D CAD and CAE across the world.

"The world is producing engineers and we are preparing them for the same," he said. According to him, Indian students also deserve to be prepared for the same.

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