Intel India announced the launch of a nationwide offer called 'Double Promotion' that aims at equipping children for success at school this academic year. Under this program, five winners will get their cash back everyday up to an amount of Rs 25,000 for a desktop and Rs 40,000 for a laptop. There are 140 prizes to be won during the duration of the promotion.

Under the program, when a consumer buys an Intel processor based PC or laptop with a genuine operating system, he is eligible to participate in a weekly lucky draw by registering purchase details at www.intel.com/in/double. Alternatively, the consumer can sms <DOUBLE> to 8243. 

Consumers buying a Windows Media Centre edition get four chances more to participate and those buying Windows XP Home get two more chances to participate. The five consumers selected by the lucky draw will get their cash back. Further, each customer also gets an assured discount booklet with offers from reputed brands like Logitech, Edurite, NIIT and Reliance.

Intel will run this program from 30th May to June 27th this year. The program is supported by Genuine Intel Dealers (GIDs) and Original Equipment Manufacturers (OEMs) across the country.

“At Intel, we recognize the growing need and importance of computers in education, even at the grass root levels. Whether it's through the Internet or an application, a computer aids a child to push forward and go that extra mile,” said GB Kumar, Director, Sales - South Asia, Intel Technology India. “Computer literacy and proficiency, today, is a must for every child and we are happy to help children gear up to put their best foot forward this academic year,” he added.

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