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Logitech's LORD program concludes in China
 
Felicitated authorized dealers for their performance in OND, 2005 it took taking 22 of them to China as part of its channel program
 
DQ CHANNELS INDIA
 
Friday, March 17, 2006

 

Logitech

Logitech, the $1.5 billion Swiss digital lifestyle peripherals company, recently felicitated its lucky Logitech Registered Dealers (LORDs) for their performance and focus on key products during the OND quarter, 2005 by taking 22 of its partners to China under the program-LORDs in the Land of Logitech Dwitiya.

The LORDs in the Land of Logitech was first initiated during OND 2004 wherein lucky winners were taken on a four-day and three-night trip to Switzerland - the land of origin of Logitech. This year the LORDs in the Land of Logitech Dwitiya concluded with a five-day and four-night trip to China.

The jaunt included shopping at flea markets in Shanghai, a tour of Logitech's factory in Suzhou and a visit to the Great Wall of China. Partners were also taken to the historic Tiananmen Square and the Jade Buddha Monastery in Beijing. 

Moninder Jain, Director, South Asia, Logitech said, “'LORDs in the Land of Logitech' has been initiated by us to helps us reward our channel partners for the excellent contribution they have made to Logitech's sterling success in India. We will continue to roll out such exciting and meaningful schemes to build stronger relationships between Logitech and our partners”

Winners were chosen from different regions based on a lucky draw. Six partners were selected from Delhi, Uttar Pradesh, Chandigarh, Punjab, Haryana, Uttaranchal, Himachal Pradesh, Rajasthan and J&K. Three partners came from West Bengal, North East, Orissa, Bihar and Jharkhand. Maharashtra, Chattisgarh, Gujarat, Madhya Pradesh and Goa also had six partners representing Western India. From southern regions four partners won the lucky dip.

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