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Hitachi to address SMBs with AOS strategy
 

 

 
Sunday, July 16, 2006

 

Keeping in mind the growing storage needs of the SMB segment within India, Hitachi Data Systems India is looking forward to address this segment with its Application Optimization Storage (AOS) strategy.

As part of this initiative, the company is eyeing small regional system integrators within India, in order to help them target the burgeoning SMB segment as far as storage solutions are concerned.

“India is a growing market for storage and within this the SMB segment is one of the fastest. We already have partnerships with companies like Acer, Wipro, Ingram and Apara. Now we are trying to identify certain key system integrators for small regions and geographies to target SMB segment in this region. We are doing this with the help of Ingram and Acer. Initially, we are looking at 10 such partners within this region,” informed Vivekanand Venogopal, Director - Software Solutions, APAC, Hitachi Data Systems India.

With its focus towards SMB, Hitachi is working towards delivering AOS strategy when it comes to solutions for areas like DR and SAN management. “This strategy comprises four layers of storage services, data services, content services and application services. All these layers are designed to deliver value to our partners. Whether it is a storage management solution for an archival system, with the help of our AOS strategy, system integrators will be in a position to derive better value for their set of customers,” he added.

Zia Askari

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